A two-sided primer for authors looking for cheap, effective ways to promote their own books. Many publishers won’t tell authors about these tools because the publishers understandably hate Amazon. If you work Amazon right, however, you don’t even need a website.
Orobora provides Online Marketing Services.
We specialize in Authors, Experts and Celebrities.
For a Free Consultation call 540-324-7023.
A remembrance of Judith Appelbaum, author of How to Get Happily Published, former managing editor at Publishers Weekly, and Editor at Large for the IBPA Independent.
I went from not liking Greg Koorhan’s new book,
“Don’t Sell Me, Tell Me,” to being a big fan.
If you’re trying to write your story this book helps.
Decades of wisdom are cooked down in
“Secrets of the Softer Side of Selling”
a great guide for couples or families in business together.
The Staunton Media Lab reveals a breakthrough in assistive technology:
— The ARMi Assistive Technology Arm —
putting advanced technology within reach of the disabled.
Your list is a significant part of the value of your enterprise.
It pays to grow and groom your list.
The honey badger is considered to be the fiercest fighting animal on Earth. So what kills a honey badger? The answer will surprise you.
Steve O’Keefe discusses the nature of poor decision-making, based on his Amazon review of Thinking Fast & Slow by the Nobel economist Daniel Kahneman.
A critical review of “Thinking Fast and Slow” by Nobel Laureate Daniel Kahneman, one of the founders of Behavioral Economics.
You can get anything you want…
… even Alice!
Fresh Ideas on How to Pitch
Mom’s Spaghetti Sauce is held up as something that cannot be improved upon. Steve O’Keefe reveals a secret recipe for making your mom’s spaghetti sauce even better. Will it survive his Sicilian mother’s scrutiny?
A successful entrepreneur, bodybuilder, business coach, and psychologist, Matthew Michalewicz, suggests five doors you must walk through if you’re serious about achieving success.
A bankruptcy court recently valued a single CRM database at $1 billion.
Find out who owns this billion-dollar database and how you can
build a customer database worth $10 to $25 per contact.
Orobora is dedicated to the science of continuous improvement. This post explains how to boost your business by 15% this year using simple practices for distributing content and harvesting followers.
Orobora is the science of continuous improvement. Orobora, Inc. is a new business dedicated to continuous improvement of our clients’ communications and the professional lives of those who work with us.
I have smelled the future of marketing, and it is much sweeter than its past!
Like many small businesses, Orobora has been working at wedding our Content Management System (CMS) and our Customer Relationship Management (CRM) software into one full-circle marketing marriage.
I recently attended a Newsjacking webinar with the legendary David Meerman Scott.
In a recent issue of The Wall Street Journal, long-time publishing correspondent Jeffrey A. Trachtenberg outed book PR firm ResultSource for engineering appearances on bestseller lists for clients’ books.
